A GLOBAL MEDIA COLLECTIVE FOR PR, CREATIVE, SOCIAL & MOTION SERVICES

Seismic connects our clients to the people who matter most through precision communications: a blend of creative vision, strategic insights and pristine execution.

Our Services

PR Strategy

Message development, media relations and training, corporate issues, crisis management, media intelligence

Content Marketing

Development, placement and amplification of press releases, bylines, blog posts, thought leadership

Social

Social strategy, campaign activation planning and community management, executive platform development

Creative Strategy

Brand and audience insights, positioning and campaign strategy, full-service brand and campaign solutions

Design Direction

Branding, logo design, key art, print and digital, event design and environmental solutions

Motion

Motion graphics, 2D and 3D animation, storyboard, live-action filming and production

Our Work

LEGO DC SUPER-VILLAINS
BRAND CAMPAIGN

We developed a strategic and creative framework that focussed on building brand awareness and cementing purchase intent for the game over six key campaign phases.

CRITEO
HASBRO ACROSS ADWEEK

For Criteo, we cut through ad tech noise on Facebook and Google by leveraging a household name (Hasbro) throughout Adweek’s digital and social channels, leading to a $7M spend increase.

CRITEO
HASBRO ACROSS ADWEEK

For Criteo, we cut through ad tech noise on Facebook and Google by leveraging a household name (Hasbro) throughout Adweek’s digital and social channels, leading to a $7M spend increase.

HELIX
THE TODAY SHOW

Seismic partnered with producers at TODAY to tell a Helix customer success story that leveraged the platform’s popular nutrition app LoseIt!’s embodyDNA. The TODAY segment reached an estimated 4M households (via Adweek) through broadcast, and garnered 9.6M UVM on NBC Online and TODAY Online (via Cision). In addition, TODAY shared the segment on its social platforms earning the video exposure to 4.4M followers on Twitter.

BD
MARKET SHAPING CAMPAIGN

BD launched a major market shaping campaign to raise awareness of hospital drug diversion and help foster a dialogue around this underreported contributor to the opioid epidemic. The campaign catalyst was a first-of-its-kind report titled Health Care’s Hidden Epidemic: A Call to Action on Hospital Drug Diversion. To navigate the shifting and ever-evolving media landscape, Seismic managed the development and delivery of an integrated marketing campaign targeting key stakeholders including customers, influencers, key associations, policy makers and members of the press.

BD
MARKET SHAPING CAMPAIGN

JAMA SOFTWARE

BRAND AWARENESS

To elevate awareness of Jama Software as the first to deliver true predictive product development, Seismic created a robust, media-driven PR program to reach key product developers and systems engineers, generate interest via CEO press tour and briefings with top-tier media, and connect with media influencers. As a result, Jama’s national and local coverage increased from 8 to 84 articles in a single year, including an in-depth feature in Engineering.com — a top priority given its highly-targeted audience.

YuMe

INDUSTRY EVENT

To take advantage of monetization opportunities associated with immersive ad formats, including VR and AR, YuMe hosted a premium event in New York City to share the results of a consumer research study, via a panel of 3rd party experts. Reporters and analysts were invited to an exclusive Q&A session following the presentation. Seismic developed the theme, created the panel content, q&a and messaging, conducted spokesperson prep sessions, and amplified the event via social media before, during and after.

YuMe

INDUSTRY EVENT

RADY CHILDREN’S INSTITUTE FOR GENOMIC MEDICINE

SOCIAL MEDIA AND EXECUTIVE THOUGHT LEADERSHIP

Seismic created a strategic social media and executive thought leadership program to raise the visibility of a new white paper, promote a Grand Rounds tour at Rady Children’s and increase registrations for their annual conference. A combination of paid and organic social media posts helped to increase conference attendance by 20%.

PARADIGM

CORPORATE REBRANDING

Paradigm conducted a holistic corporate rebranding initiative to reach a broader set of customers and more accurately reflect its expanded service offering. To ensure the launch was seamless and well-received, Seismic assisted Paradigm with an integrated strategy which included messaging and narrative development, advanced outreach to top trade publications, town hall presentations, sales, employee, client and partner communications, and social media amplification — all timed to strategically launch just prior to the largest event in their industry.

PARADIGM

CORPORATE REBRANDING

ILLUMINA

MARKET LEADER COMMUNICATIONS PROGRAM

Illumina enjoyed status as a market leader in 2011, but it was not generating press coverage befitting an innovative company at the forefront of the genomics revolution. Seismic built Illumina’s strategic PR program from the ground up and within 18-months, the company earned accolades such as the World’s Smartest Company by MIT Technology Review, a 6-page feature on then-CEO Jay Flatley in Forbes, and received a consistent stream of top tier coverage. In addition, the social media thought leadership program designed for president, Francis deSouza, has earned the respect of industry influencers.