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The Press Is Not the Enemy

There is a natural tension that exists between the PR function and journalism....

The Press Is Not the Enemy

There is a natural tension that exists between the PR function and journalism. That...

Why You Shouldn’t Worship the False Idol of PR Tactics

Just because a tactic is “cool” doesn’t mean it should be executed. Every tactical...

Do PR People Deserve Their Low Reputations?

I started my career as a journalist. In those early days, I had an...