Laura Often
Strategic Consultant
Laura brings over 20 years of media and communications experience in high-tech, non-profit and biotech. She has driven public relations activities for such companies as Brooktrout Technology, Raytheon,Engie Insight and began her public relations career at Vertex Pharmaceuticals.
Laura is skilled at storytelling and creating opportunities for her clients to share their stories and build their business. She believes that building strong relationships with her clients and her media contacts are key to a successful partnership.
In her spare time, Laura has served as an elected official on her town’s school committee since 2014 and also volunteered as a Board Member, for Apple Tree Arts, a non-profit theatre and arts school for seven years. Laura received a B.S. in English with a writing emphasis from Hartwick College.
Why is communications your purpose?
I have always believed that communications is one of the most singular important roles in a company and often one of the hardest. During the Covid-19 pandemic, we witnessed the importance of communications. Companies, schools and governments who continued to communicate honestly and authentically saw more success than those who did not. I feel passionate about helping people and my clients communicate better to their audience. Communication brings us together and can help people stay connected and informed.